Analyzing Link Authority With Google Analytics
What is Link Authority? The answer is quite simply; it is the number of link backs a particular web page has and it is calculated by the size of the page in relation to the number of other pages linking back to it. Any site that already is deemed a link authority, which has many links pointing at it from various other highly authoritative sites will tend to rank higher than a site without any links pointed at it. The larger the number of links, the more significant the authority of that site.
There are several ways of obtaining link authority among search engines. One way is through the process of having a topically related content on the same site that is highly relevant to the search query in which the user is interested in searching for information on. The more highly relevant your topically related contents are, the better it will be for you to rank higher in the search results. Another is by having an updated website with lots of fresh and highly relevant contents.
The importance of link value is also determined by the domain authority or page authority. This refers to the number of link backs that a certain page has compared to other similar pages in the same domain or website. It is measured in the weighted distance, which is a special type of mathematical calculation. This means that the closer the page link is to the one linking back to it on the other domain, the higher the value assigned to that page and the more importance it has on the internet search engines.
Weighted distance and link authority are used in other Internet marketing strategies like link popularity and inbound link building. The inbound links are basically incoming links that a website receives from other websites. The goal of gaining inbound link is to create and increase the inbound link count and the link authority of the site. Theseauctions, via sites such as https://www.youtube.com/watch?v=RYTmCOm6_j4 are also available online.
The purpose of this article is to highlight some of the concepts of link building and page ranking through analytics. Link building is not just about creating backlinks and keywords for better search engine optimization. Page ranking through analytics is essential in your content marketing efforts as it can provide valuable information regarding the performance of your website. If you are not doing well with your traffic, there might be a problem with your website’s structure or it may be that your current content marketing efforts are not yielding the desired results.
In order to determine if your content marketing efforts are going in the right direction, it is important to perform analysis using data from both the Google Analytics and Majestic SEO. Once you have gathered the data, it is important to analyze the data and identify the possible problems in your content marketing efforts. You can either fix these problems or start working on other aspects of your website. If you notice that there are several problems, then it is necessary to find solutions to these problems to improve your link building and page ranking.